Consumer Direct – Families
listGraphicReach families who have various lifestyles. These households are made up of 1 or more children from infants to high school years. They frequently shop both online and offline.

SEGMENTS Data card currency: US Dollar
3,109,063 Total Universe / Base Rate $95.00 /M
381,016 3 Month Hot Line $20.00 /M
770,259 6 Month Hot Line $10.00 /M
2,001,992 Phone $130.00 /M
LIST TYPE
Consumer
SOURCE
Multi-Source
GEOGRAPHY
Domestic (US)
LIST MAINTENANCE
Market Entry 06/09/2006
New to Manager 06/09/2006
Counts through 01/07/2007
DATA CARD MAINTENANCE
New to NextMark System 11/06/2006
Last data card update 02/21/2007
Next data card update 03/15/2007
Data card update frequency QUARTERLY
DESCRIPTION

Reach families who have various lifestyles. These households are made up of 1 or more children from infants to high school years. They frequently shop both online and offline. These individuals are excellent prospects that will respond to many types of merchandise and/or services. They are prime targets for most direct mail offers, electronics, household goods and services, education, Cell Phones, toys, gifts and more. Many of these families own their homes, have credit cards and travel.

 

These consumers purchase from online stores, catalogs, direct mail, malls and more. Additionally theses subscribers have filled out numerous demographic, and lifestyle information, including information on their spending habits. 

 

Suggested Usage:

Apparel, Household Goods and Services, Food, Children’s Offers, Subscriptions, Consumer Offers, Gifts, Travel, Telecom, Entertainment, Consumer Electronics, Games, Computer, Music, Sports, Toys, Credit Cards, Catalogs and more.  

SELECTS
3 MONTH HOTLINE $20.00 /M
6 MONTH HOTLINE $10.00 /M
AGE $10.00 /M
AGE RANGE $10.00 /M
ETHNICITY $10.00 /M
GENDER/SEX $10.00 /M
HOUSEHOLD INCOME SELECT $10.00 /M
LIFESTYLE SELECT $10.00 /M
Mail Order Buyer $10.00 /M
MARITAL STATUS $10.00 /M
PHONE NUMBER $130.00 /M
PRESENCE OF CHILDREN $10.00 /M
SCF $10.00 /M
STATE $10.00 /M
ZIP $10.00 /M
UNIT OF SALE INFORMATION
Unit of sale information is not available
GENDER PROFILE
Male: %
Female: %
AVERAGE INCOME
Value: not available
MINIMUM ORDER
Quantity: 5,000
Value: $0.00
REUSE
Reuse is allowed
Min Qty: 0
Charges:
TELEMARKETING
Telemarketing is allowed
Charges:
CANCELLATION
Charges: $375.00 /F
KEY CODING
Key Coding is not available
ADDRESSING
A/B SPLIT $100.00 /F
CD ROM $50.00 /F
EMAIL $25.00 /F
RUN CHARGE $7.00 /M
RUSH FEE $100.00 /F
SHIPPING $25.00 /F
SPECIAL INSTRUCTIONS


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